University of Texas at Arlington

Marketing and Communications

The Marketing & Communication department’s purpose is to Increase the perceived value of the Library and enhance relationships with all audiences, including Library employees.

Our objectives:

  1. Create, communicate, deliver, and exchange offerings that have value for our customers, partners, and community.
  2. Create an identity for UT Arlington Library that reflects excellence, Tier One status, and our values of creation, connection, exploration, and innovation.
  3. Serve as a source for information between the Library and key audiences, including internal audiences.
Dara Ashlock Portrait
Director of Marketing and Communications

Marketing and Communications Team